Type: SITE REDESIGN
The 2004 redesign of NikeRunning.com was a large scale project that was a success by all metrics. Some of the new features included: a significant evolution of its training log application, the introduction of new shopping tools in a redesigned product wall, and richer, redesigned product detail pages.
• LIA Awards - Winner (interactive media, e-commerce)
• New York Festivals - Silver WorldMedal (best innovative feature)
• WebAwards - Outstanding Website
• HOW Interactive - Outstanding Achievement (consumer web site)